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The New Bedford Wellness Initiative, an effort to raise health awareness with the goal to help prevent disease and recover from illness through healthy living and not just medications, organized an airing of the documentary film, Fed Up, produced by ABC's Katie Couric and "Inconvenient Truth's" Laurie David at the New Bedford Whaling Museum auditorium on September 17, 2014. Organized by Cardiologist Michael Rocha, M.D., the film and discussion that followed offered participants a chance to learn about the government policies that supported food manufacturer's move toward low-fat products full of sugar and refined grains that fueled the obesity crisis of the past thirty years. During the discussion that followed, Dr. Rocha and New Bedford Mass in Motion Coordinator Kim Ferreira, RD, described the many local initiatives that are helping residents move toward less processed foods and more local produce. Greater Fall River Partners staff members Marcia Picard and David Weed described their similar efforts, including a twenty-minute sequel video "Fed Up on the South Coast" that recommends ten changes that could help to improve local health. Click here for a for a twenty-minute video of the event. Click here for the Standard-Times article. 

Dr. Rocha welcomes the audience and introduces the movie "Fed Up" produced by Katie Couric and Laurie David.

Dr.
Rocha and Dr. Weed take questions from the audience after the movie about nutrition and the advice they have been given by the USDA and nutrition experts.

Dr. Weed presents the local version of Fed Up with nutrition educator Jessica Williams on local cable television and at a meeting of public health officials .

Click here for the 20-minute video,

"Fed Up on the South Coast."

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